By Vince Stead Platinum Quality Author
You can start your own business, and make good money with your own website, if you do it right. It's not as easy as getting your website built, and then submitting it to the search engines and then bam, you have a million customers at your website buying stuff! If it was that easy, everyone would be doing it! The good news is, if you target your customers just right, and have a nice looking, functional, and shopping cart friendly, easy to navigate website, you should have a good chance at making good sales.
You would want to submit your website to all the free search engines, especially the big ones like yahoo, Google, MSN, AOL and more. There are tons of smaller, less heard of, search engines you can submit to also. Google wasn't always as big as it is today. You will need Meta tags somewhere in your website to be able to get picked up by the search engines, so that is very important for spiders, as they are called, to find you. Some smaller, cheap rate website builders, do not offer this sometimes, so be sure to ask, or you could be wasting lots of money.
If your website sells golf items for instance, you might want to do some advertising in golf magazines for your website. You would also want to join the latest craze of sponsored advertising threw the major search engines, they show the free searches, and then they have other places close by that show the sponsored searches along them that you pay for. You pay a certain amount for click threw, and pick out keywords that people use to type in there own searches when they are searching on the internet for something. You want to use keywords that you think they might type in, to look for something.
When someone does a search with the keywords you picked out, your site pops up, along side other sites. If someone clicks on your site, you get charged a certain amount of money, this is really good advertising and the search engines have been making a lot of money off of this type of advertising instead of just the free search engine results.
Everybody is jumping on the bandwagon. It's a good way to get people to your site that are looking for items you have to sell, you have to monitor your keywords and make sure you are getting your monies worth. The same thing holds true for getting customers to your website threw magazine ads. If you sell motorcycle items, you should advertise in motorcycle magazines to get motorcycle riders to come to your website.
A tennis magazine will probably not pull as many sales as a motorcycle magazine, so don't just advertise anywhere, think about it first. You will need a merchant acceptance account to accept credit cards, there are lots of sites that offer this, and you can do a free search online and see lots of them to pick from. There are some free sites like PayPal.com that might fit your needs, but it's best to have a professional account with each card you take on your website.
Vince Stead has written 11 books so far. You can find his books at places like Amazon, Barnes and Noble, and http://www.vincestead.com
You can also get most all of my books as digital downloads for only $2.99!
No comments:
Post a Comment